Delivering Innovative MPEG Solutions
News From Adtec Digital
Contact: Mary Anna Brown
Public Relations Coordinator
(615) 256-6619 ext. 120
maryannab@adtecinc.com
June 07, 2006
FOR IMMEDIATE RELEASE

Adtec Digital Releases New adCode for Outstanding On-air Presentations

NASHVILLE, TN - Adtec Digital releases the new and improved adCode Media Ingest Station and Studio Encoder, providing high-quality MPEG 2 SD encoding for outstanding on-air presentations, at InfoComm in Orlando, June 7-9.
      adCode is a media ingest station for MPEG 2 SD encode, review and approval of commercial and program material from FireWire (DV25), SDI, analog composite or YC sources.
      adCode supports analog balanced, digitally embedded in SDI and AES dual stereo audio source inputs. Both the ISO MPEG standard Layer 2 (Musicam) and Dolby Digital AC-3 audio coding standards are supported.
      adCode includes control of professional VTRs over serial RS-422 or FireWire for accurate selection of acquisition material.
      "The applications for the adCode are endless," VP of Sales and Marketing, Ron Johnson, said. "Not only can the adCode create files providing the best quality playback on any Adtec digital video device or server, but it can also encode commercials from tape or directly from Final Cut or Adobe Premier, ready for digital program insertion (DPI) or digital into analog ad insertion, allowing review and verification of encoded files from any source before the files are released to the enterprise."
      The adCode also allows for program acquisition, encoding long-form material from tape or satellite, and non-linear editors, offloading the rendering process in Final Cut and Premier for real time production of work for use with video servers or DVD content creation.
      "adCode is designed to make the tedious task of media ingest streamlined and accurate with configurable work profiles, allowing you to set up parameters with just one click," Johnson said. "Real time confidence decode of the ingested material allows verification and control. The adCode controls VTR sources from RS-422 and FireWire for an accurate mark in and out of material to insure satisfaction."
      The adCode serves ad insertion needs, allowing connection to Adtec's adManage content management server, to provide a prioritized list of commercials scheduled for ad insertion, updating valuable metadata, including actual duration, ingest time, operator and optional expiration date.
      "adCode delivers the highest-quality on-air look, delivering with CableLabs VOD compliant files," Johnson said. "Encode 3/4D1 at 3.18 Mbs all the way up to full-frame D1 quality at 15Mbps with a mix of Dolby Digital 2/0 (AC-3) and Layer 2 Musicam audio."
      VBI support includes closed captions compatible with Cable and ATSC standards, AMOL for compliance with Neilson decoders to track ad and VOD viewing, and Teletext for PAL applications.
      Adtec Digital is a world-leading designer and manufacturer of innovative technology for ad insertion, digital television delivery, IP streaming and multimedia digital video applications. Our commitment to continually developing new and innovative technology, coupled with more than twenty years of experience gained from delivering this technology to competitive and diverse global markets, positions us to assume leadership in these markets without compromising our traditional value attribution. Adtec Digital offers customers rock solid engineering, powerful features, scalability and the ability to generate unmatched bottom line revenue. For more information about Adtec Digital, visit www.adtecinc.com.