“Urban Television’s strategy is to deliver market and demographic specific Fortune 500 content to its affiliate base, integrating seamlessly with Adtec’s IP-based satellite delivery technology,” UATV’s Chief Operating Officer, Jacob Miles, said.  “Adtec allows UATV to move forward on our Fortune 500 strategy by allowing companies to customize their message to the consumer on a market by market basis, depending on the minority demographic of the market.”

          Adtec’s Duet commercial inserters, edje-2000 and edje-2100 encoders and edje-3000 multiplexers are operating to provide local commercial insertion, video encoding to satellite, internal video encoding over IP and multiplexing streams for multiple networks and encoder redundancy. 

          “We began using Adtec’s Duets for commercial insertion via audible queue tones,” Miles said.  “As a result of the success of Adtec’s Duets, we made the decision to employ Adtec’s encoders and multiplexers to encode and transport our satellite signal for backhaul to our affiliate stations.”

          Adtec’s line of ad insertion and digital television products are backed by Adtec’s reputation of doing business for 20 years and its products boasting high-quality digital video while remaining a cost-effective solution. 

          “Adtec’s price point is attractive and the equipment is reliable,” Miles said.  “We have completed our current projects using Adtec equipment and are now finding out what other capabilities the equipment will provide to us.”

          Fort Worth , Texas based Urban Television Network Corporation (OTC bulletin Board:  URBT) is a television network composed of broadcast television station affiliate across the country that air programming supplied by the network via satellite transmission.  The network is the first and only minority certified network to specifically target America ’s urban market that is comprised of African Americans, English-speaking Hispanic Americans and many other urban consumers. 

          The network competes with BET, which is owned by Viacom, Inc., and other services for the urban market niche that the company believes is underserved at this time.  The network has approximately 70 affiliates with a household coverage of approximately 22 million households.  For additional information about Urban Television Network Corporation, visit www.uatvn.com.

         Adtec Digital designs and manufactures innovative technology for digital television delivery, IP streaming, commercial insertion, and multimedia digital video applications. Adtec Digital products offer rock solid engineering, powerful features, scalability and the ability to generate unmatched bottom line revenue. For more information about Adtec Digital, visit www.adtecinc.com.